full design launch

Launching a professional brand presence involves more than just a logo or website. My Full Design Launch service is a full design project that gives you everything you need to prepare your business for takeoff. Every deliverable is designed to work together, including the following:

  • Brand Discovery

    Before anything is designed, we get clear on your brand. You will complete a detailed questionnaire in advance. Then in our kickoff session, we refine your answers and solidify your audience, your services, summary statement, and positioning statement. This becomes the foundation that guides every design and messaging from this point forward.

  • Logo + Brand Identity

    Your brand now comes to life visually. Using the foundation set in your brand strategy, you will receive your logos, color palettes, typography, brand elements, and brand guide. All are custom designed specifically for your business. 

  • Web Design + Hosting

    Your custom designed website is built on Duda, a platform that also provides hosting. You will have access to the backend of the site throughout the entire process to see progress in real time and provide feedback at every phase.

  • Marketing + Brand Assets

    Every asset is designed to work together as a consistent, intentional representation of your business with every touchpoint reinforcing your brand. Designs can include any of the following: business cards + letterhead, email signature, Zoom or Teams background, capability statement or one-pager, powerpoint template, LinkedIn cover + social media templates and launch graphics.


    **If you need specific marketing + brand assets, just let me know. 

  • Launch

    On launch day your site goes live and all final files are delivered. Post-launch you will receive a one-hour website training session, 10 days of complimentary minor tweaks, and a post-launch advisory session a few months in to ask questions and get guidance as you grow into your brand.

Not ready for a full launch? Individual services including logo design, web design, and content design + layout are available so you can start with what you need now.

faqs

Launching a professional brand presence involves more than just a logo or website. Complete Launch Design + Support is a full design engagement that gives you everything you need for takeoff. Every deliverable is designed to work together, including the following:

  • Phase 1: Brand Strategy

    Before anything is designed, we get clear on your brand. You will complete a detailed questionnaire in advance. Then in our kickoff session, we refine your answers and solidify your audience, your services, summary statement, and value proposition. This becomes the foundation that guides every design and messaging from this point forward.

  • Phase 2: Brand Identity Design

    Your brand now comes to life visually. Using the foundation set in your brand strategy, you will receive your logos, color palettes, typography, brand elements, and brand sheet. All are custom designed specifically for your business. 

  • Phase 3: Web Design

    Your custom designed website is built on Duda, a platform that also provides hosting. You will have access to the backend of the site throughout the entire process to see progress in real time and provide feedback at every phase.

  • Phase 4: Pitch Deck Design

    A custom pitch deck built in PowerPoint with master slides, editable templates, and custom infographics. Designed to showcase your all of your services and ability to hide slides according to your audience or meeting.

  • Phase 5: Marketing + Brand Assets

    Every asset is designed to work together as a consistent, intentional representation of your business and reflect the expertise + quality you bring to your work. Designs include business cards + letterhead, email signature, Zoom or Teams background, capability statement or one-pager, LinkedIn cover, and anticipation + launch announcement graphics.

  • Phase 6: Launch

    On launch day your site goes live, all final files are delivered, and launch graphics are distributed to announce your arrival. After launch you receive a one-hour website training session, 10 days of complimentary minor tweaks, and a post-launch advisory session a few months in to ask questions and get guidance as you grow into your brand.

  • Optional Add-Ons

    Add-Ons can be added to the initial launch design + support engagement or completed under my post launch design + advisory options. Add-Ons can include, but are not limited to:

    • Training or Keynote Decks, Conference + Webinar Presentation
    • Assessments + Worksheets, Handouts + Workbooks, Program Overviews
    • Social Media Covers + Post Designs
    • Infographics + Data Visualizations, Framework Graphics
    • Strategic, Implementation + Action Plans, Roadmaps
    • Annual, Impact, Compliance + Research Reports, Whitepapers + Case Studies
    • Program Evaluations + Executive Summary
    • Proposal Design + Layout
    • Podcast and Blog/Newsletter Cover Art + Episode/Post Graphics
    • Event Graphics, Signage, Banners, Displays and Promotions Materials
    • Speaker Media Kit + Bio Sheet

Not ready for a full launch? See our brand identity launch, website launch, presentation and publication designs below.